Retailers and customers have been slightly underwhelmed by Amazon’s launch, although there is a consensus that it’s a bit of a mixed bag, with some things less expensive than competitors and other things more.
We took a look at a handful of items and checked to see whether we could get them for less elsewhere.
This is what we found:
Coffee Machines: we compared the Breville BES870 with Built-in Grinder
Amazons $649 + free delivery
Harvey Norman $551.65 + $7.95 delivery
Bing Lee $649 + $10 delivery
Activity Trackers: we compared the Fitbit HR Charge 2
Amazons $137 + free delivery
Rebel $178 + free delivery
The Good Guys $137 + free delivery
Board Games: we compared Scrabble
Amazons $16.97 + free delivery if you spend $49 in this category (Toys & Games)
K Mart $25 + $10 delivery
Target $34.50 + free delivery if you spend $80 storewide
Books: we compared the Hunger Games Trilogy
Amazons $44.28 + free delivery
QBD $29.99 + free delivery
eBay $35 + free delivery
Televisions: we compared Philips 43” FHD Smart TV
Amazons $659.81 + free delivery
Warehouse 1 $496.95 + $22.95 delivery
Spotit.com.au $526 + $35 delivery
Perfume: we compared Si Giorgio Armani Rose 100ml EDP
Amazons $146 + free delivery
eBay $139 + free delivery
Myer $179.10 + free delivery
Electronic Games: we compared FIFA 18 for PS 4
Amazon $39 + free delivery if you spend over $49
JB Hi-Fi $45 + $1.69 delivery
Mighty Ape $58 + $4.99 delivery
We weren’t overly impressed with the range on offer at Amazons, with just one or two choices in some of the categories where you would expect to see more. As Amazon gets settled and expands its Australian offering, this could change.
For now, if you shop online, add Amazon to the mix when you are shopping around for the lowest price. Don’t assume that it will be the cheapest or even competitive. We will keep our eye out, so watch this space!
Jen is an experienced banking professional who loves wine, coffee, finding a bargain and of course her three beautiful children. Since Jen's first budget led her to buy a home at 20, Jen has passionately helped others to make better decisions with their money.